Consumer Marketing

Overview

ADT Pulse is the company’s premier product solution for residential and small business customers. The system goes beyond traditional home burglar and fire security to meet the lifestyle needs of today’s American families. ADT Pulse provides a home automation solution that allows home owners and small business owners to arm/disarm their system, control lighting, temperature and small appliances, receive video or text alerts to pre-programmed events, such as children entering the home after school, and access video surveillance of areas inside and outside of the property — at anytime, from anywhere with an Internet connection. MarCom was tasked with packaging ADT Pulse for a consumer magazine to be distributed in major retail outlets, including Best Buy.